Ferrari of Denver’s exclusive holiday event in Highlands Ranch was a masterclass in luxury and precision, where cutting-edge design met timeless Italian craftsmanship. The evening unfolded like a symphony with an immersive experience framed by sleek and modern floral arrangements that echoed Ferrari’s iconic red.

The client’s vision was clear: bold, elegant, and unmistakably Ferrari. Our floral design told a story of passion and innovation, combining deep red roses, anthurium, and accents of glossy red tones to emulate the exquisite Ferrari models. The goal was to transform Ferrari’s legendary location into a refined space that honored the brand’s legacy.

Floral Centerpieces: Luxury Meets Modern Elegance

Each table centerpiece were bold statements of crimson and dark red roses mixed with a variety of dramatic red florals. The designs were sculptural which mirrored Ferrari’s blend of art and engineering. The floral silhouettes played off the gleaming curves of the cars on display, creating a cohesive atmosphere that felt both luxurious and dynamic.

Interspersed candles flickered softly, adding warmth and drama to the setting. The centerpieces were not only a visual focal point but a reflection of Ferrari’s signature blend of power and elegance.

Lounge Florals: Refined Drama in Every Detail

Strategically placed throughout the lounge areas, these arrangements brought an intimate, refined touch to the space. Designed to complement the centerpieces, the florals featured the same rich crimson palette of deep red roses and modern, textured blooms arranged with effortless sophistication. These were quiet moments of drama with an intentional design detail that deepened the event’s immersive luxury.

Design Philosophy: Crafting an Experience Through Florals

We are proud to be a corporate partner with Ferrari. Florals in this setting transcend decoration—they were a key element in telling Ferrari’s story. Each arrangement was crafted with intention, designed to enhance the sensory experience and evoke the spirit of innovation and passion that defines the brand.

If you’re planning a luxury corporate event and want a floral design that embodies strength, sophistication, and artistry, I’d love to partner with you. Please reach out here.

Event Vendors

Venue: Ferrari of Denver
Event Planner: Van Halen Events
Florals: Elizabeth Rose Florals
Photographer: Diana Coulter (all photos except the third one)
Rentals: Event Rents